If we want to save the planet, we need to clean it, not just avoid the plastic catastrophe.

That’s why we partner with, fund, and support ocean clean-ups - giving plastic waste a second life so it doesn’t end up as a turtle's mid-morning snack or just being moved out of the ocean and into landfill.

We put plastic waste in its place, back into the circular economy, so it can live many more lives and be many more useful things that don’t hurt our planet.

This way, we never have to produce new plastics again and we can get the best out of what is already here.

Together we can transform waste into words.